The dictionary defines “lust” as a “wholesome sexual attraction.” There’s no reference there that mentions Barbie’s “pinker-that-pink” Corvette as an object of lustful want, however maybe that’s a given.
And right here’s proof: In keeping with the British AutoTrader, automotive listings advertising pink fifth-generation convertible Chevrolet Corvettes — Barbie’s automotive! — have racked up greater than 12,000 net views within the final month, or 120% extra views in comparison with this time final yr for a similar quantity of inventory.
If we’re making an attempt to justify the spike in recognition, it isn’t like Barbie is now a film star … however wait … she is! In reality, director Greta Gerwig’s “Barbie”, starring Margot Robbie because the doll/particular person and Ryan Gosling as Ken, has attracted a bunch of teaser consideration recently. It opens July 21.
In addition to Barbie’s particular Corvette convertible, AutoTrader’s advert information additionally exhibits that general curiosity in pink convertibles has taken off. Pink convertible advert listings are up 93% in comparison with this time final yr.
Moreover, by analyzing Google search information over the previous three months, AutoTrader reviews that searches for ‘Barbie film automotive’ have spiked by 450% because the official trailer was launched.
Primarily based on a peek on the three-minute trailer, the film appears prefer it is perhaps terrific enjoyable: in Barbie’s celluloid world there’s Barbie Boats and Barbie Vans and Barbie Dream Homes. The glam ‘Vette is the simply the pink cherry on high.